Resources

Part 3 of the ‘Blueprint for Success’ Masterclass Series

Ready to master the art of estimating fees and gain profound insights into their impact on your bottom line? Join Douglas Teiger, FAIA, on a journey that begins at the very inception of a project—when that initial request for a proposal lands on your desk or in your inbox. In this comprehensive course, you will not only learn to define project scope, but also develop a Rough Order of Magnitude (ROM) for construction costs and estimate project hours. We'll culminate by dissecting how fees are structured and introduce a simplified system to enhance your overall project profitability. 

In this executive conversation, Malory Atkinson, Co-Founder and Managing Partner of Shear Structural, shares how she has built a firm that scales with intention, clarity, and financial discipline.

As Shear grew beyond its early startup phase, Malory faced the same challenges many A/E firm leaders encounter: increasing administrative load, limited visibility into project performance, and leadership time consumed by process instead of strategy. In this session, she walks through the specific decisions Shear made to regain control—how the firm approached project oversight, billing, utilization, and leadership accountability, and how those choices changed day-to-day operations.

A/E firm leaders often have strong ideas about who they are and what sets them apart, but translating those ideas into consistent marketing tends to fall behind more urgent priorities. Client work takes over, messaging gets murky, and marketing becomes something you “get back to” instead of a system that supports the business.

In this webinar, brand voice strategist Kim Healy introduces a practical, three-phase approach to marketing messaging: Consistency, Planning, and Execution.

Part 4 of the ‘Blueprint for Success’ Masterclass Series

The proposal is the pivotal part in the client onboarding process, a gateway that holds the power to set the stage for a successful project journey. However, in the world of architecture and engineering, there's no one-size-fits-all proposal. Join Founder of Teiger Consulting and architectural entrepreneur Douglas Teiger, FAIA, in this comprehensive course where he’ll dive deep into the art of crafting compelling proposals that resonate with each unique project and client.